Evan recording a vertical short-form video into a mounted phone beside a softbox light and laptop

Run social media from first idea to final reply.

Postlyra helps solo founders research stronger ideas, create and publish content, manage Instagram conversations, and prepare thoughtful outreach in one workspace.

Explore the product

Built for: Solo founders running their own social media
One workflow: Research, create, publish, reply
You stay in control: Approval before publishing or outreach

Postlyra Research showing ranked YouTube and Instagram outlier videos with source, score, growth, and analysis filters

01Discover trends and outliers
02Build hooks and scripts
03Organize projects and insights

Content

Turn it into approved, published work.

Keep the research attached while you plan the post, create it, review it, and publish it.

Explore Content

Postlyra Content planning list showing drafts, approval states, scheduled posts, research sources, backlog, and published archive

01Plan and create
02Review and publish
03Design carousels
04Measure what worked

A closer look

Follow one idea from Research to publishing.

The demo uses the seeded workspace above to show research, planning, approval, and publishing in sequence.

Request a demo

Product demonstration

Engage

Instagram conversations

Keep DMs, story replies, contact details, tags, and approved first-response automations together. Human takeover stays clear.

Evan Chen@evan.builds · workspace ownerHuman takeover ready

@liamcreatesReel comment
GUIDE
Comment keyword trigger
Postlyra for @evan.buildsDirect message
Here’s the guide from my Reel. What are you working through this week?
Automated private reply
Postlyra InboxDirect message
Liam’s reply is now in the shared Inbox for a person to continue.
Inbox handoff
@evan.buildsDirect message
I’m here now, Liam. Tell me where the process keeps getting stuck.
Human reply from Evan

One ordered demo sequence: keyword trigger, approved automation, Inbox handoff, human reply.

Product demonstration

Outreach

Human-reviewed outreach

Find a relevant discussion and prepare a grounded reply in your voice. You review the draft, post it yourself, and record what happened.

r/SaaSDiscussion

r/SaaS·Posted by u/buildingquietly·3 hr. ago

What actually helped you post consistently?

I can make a plan, but after a busy week it falls apart. What changed the habit for people who finally found a rhythm?

Reply prepared in Evan’s voiceDraft only

The calendar wasn’t the thing that fixed it for me. Having a bank of specific ideas did. I could choose a useful next step without inventing the whole post on the day.

Waiting for your reviewReview, edit, then copy and post it yourself.

Postlyra never auto-posts Outreach comments. You review, edit, copy, and post the reply yourself.

Connections

Know what connects before you plan around it.

The list below shows which platforms support research, publishing, conversations, and metrics.

Research sources

YouTube
Instagram
TikTok
Threads

Publishing

Instagram
Bluesky
Threads
Facebook Pages
LinkedIn
Pinterest
YouTube
Google Business

Conversations

Instagram

Metrics coverageFollower tracking is available for Instagram, Bluesky, Pinterest, YouTube, and TikTok. Instagram also supplies profile views.

Platform boundariesResearch availability depends on official APIs and connected-account permissions. Publishing formats vary by connector. Instagram powers conversations. TikTok publishing is in review.